"Charm is deceptive and beauty disappears, but a woman who honours the LORD should be praised."

(Proverbs 31.30 GNB)

Helping people look charming and beautiful is big business that withstand the test of time. In good times and in bad times, there is always demand. Those who honour the LORD have inner beauty that lasts. And they are a joy to hang out with. But helping people honour the LORD does not seem to generate a lot of interest.

What if "honouring the LORD" is marketed and promoted like the beauty industry?

What if we market Jesus like a big business market a beauty brand?

See:
Outer and inner likeness